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What Is Marketing?

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  What Is Marketing?   Marketing refers to activities a corporation undertakes to market the buying or selling of a product or service. Some marketing is completed by affiliates on behalf of a corporation. Professionals who add a corporation's marketing and promotion departments seek to urge the eye of key potential audiences through advertising.  Concepts of marketing The 'marketing concept' proposes that to finish its organizational objectives, a corporation should anticipate the requirements and needs of potential consumers and satisfy them more effectively than its competitors. Given the centrality of customer needs, and needs in marketing, an upscale understanding of those concepts is essential: Needs: Something necessary for people to measure a healthy, stable, and safe life. When needs remain unfulfilled, there's a transparent adverse outcome: a dysfunction or death. Needs are often objective and physical, like the necessity for food, water, and shelter...

THE LOGIC OF ECONOMICS

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Economic life is an enormously complicated hive of activity, with people buying, selling, bargaining, investing, persuading, and threatening. The ultimate purpose of economic science and of this text is to understand this complex undertaking. How do economists go about their tasks?  Economists use the scientific approach to understanding economic life. This involves observing economic affairs and drawing upon statistics and the historical record. For complex phenomena like the impacts of budget deficits or the causes of inflation, historical research has provided a rich mine of insights. Often, economics relies on analyses and theories. Theoretical approaches allow economists to make broad generalizations, such as those concerning the advantages of international trade and specialization or the disadvantages of tariffs and quotas.

Economics Overview:

  What Is Economics? Economics is a social science concerned with the production, distribution, and consumption of goods and services. It studies how businesses, governments, and nations make choices on allocating resources to satisfy their wants and needs, trying to determine how these groups should organize and coordinate efforts to achieve maximum output.  Economics can generally be broken down into Macroeconomics , which concentrates on the behavior of the aggregate economy, and Microeconomics , which focuses on individual consumers and businesses.